National Bank of Greece //
The future needs answers
The Challenge

National Bank of Greece is entering a transformation period and needs a communication that will set the ground for NBG’s new era.

Our Solution

An idea that is simple, human, real, and emotional in order to get to everyone and make a difference. The film presents a bunch of impossible and curious questions children ask, for a future that awaits to be answered. In this symbolic way we present NBG as the bank that works all day in order to come up with all the answers, for a better, simpler, friendlier future for everyone.

 

At this campaign we first issued the endline “From our National Bank” to define a bank that is for everyone.

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Recent work
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Cream
262 Kifisias Av
14561, Kifisia
Building 5
(+30)2106285800

Cream
262 Kifisias Av
14561, Kifisia
Building 5
(+30)2106285800

Our location

New Business
gzygouri@cream.gr
General info
cream@cream.gr
New Business
gzygouri@cream.gr
General info
cream@cream.gr