To create the 1st tv campaign for MASTIQUA.
MASTIQUA is the only sparkling water in the world with natural mastiha flavor. Refreshing and enjoyable but also great for digestion. To communicate the truth for such a unique and multifaceted product as MASTIQUA, we chose a disruptive way, just as it suits it. We created a movie whose main objective was to depict the product’s features, using much different codes than all the other usual.